01
IP Strategy
Align brand, business plan and markets.
Explore →Corporate IP for companies with multiple brands, markets or transactions where industrial property has strategic relevance.
Industrial property can become a structured information system for decisions, with clear priorities and deadlines.
Know which marks exist, who owns them, where they are protected and which deadlines apply.
Distinguish strategic assets, supporting assets and areas needing further review.
Relate protection, markets, transactions and brand development.