Studio LegalMark® · Industrial and Intellectual PropertyRome · Zurich · Italy · Switzerland · International
Areas of protection · Internet

Internet. Protect industry assets.

Platforms, e-commerce and digital identity. Online, the identity of an enterprise crosses domains, platforms, apps, content and marketplaces. Protecting a digital project requires you to link trademark, account ownership, name availability and material rights used.

The strategy starts from the project.

The availability of a domain is not equivalent to the availability of a trademark. Before investing in the launch of a platform it is useful to organize a verification of the signs, the services offered and the territories, along with the technical and contractual management of the digital assets.

What assets to consider.

Digital Brands and Names

Brands, domains, app names and social profiles must be traced back to a consistent ownership and a usage strategy.

Platforms and content

Code, interfaces, photographs and editorial materials require the verification of contracts, licences and suppliers' contributions.

Online protection

Possible imitations, interfering uses or copies of content must be documented before evaluating requests to platforms and third parties.

The passage to be guarded

Accounts registered personally by employees, domains registered with an agency or unclear licenses can complicate a transfer of ownership. An updated inventory makes it easier to distinguish properties, operating access and usage permissions.

An example of the route.

An enterprise acquires an e-commerce. In addition to the trademark, the dossier must identify domains, code, content and accounts, specifying which assets are transferable and which depend on the conditions of the individual platforms.

Illustrative example: does not describe an assignment or a result obtained by LegalMark.

Useful information for the first comparison.

  • List of domains, accounts and headers
  • Contracts with agencies and developers
  • Licenses of code, images and content
  • Dated evidence of any disputed uses

At first it is sufficient to describe the objective and the state of the project. Technical documents and sensitive information can be shared at a later time, after agreeing to the communication methods and perimeter.

From industry to services.

The reading of the project allows you to choose the useful verifications: search on the signs, analysis of the technical solution, organization of the portfolio or preparation of an valorization operation. Priorities, times and territories depend on the concrete structure and activities that the company intends to carry out.

General information content. The forms of protection and any requirements must be verified in the concrete case and in the territories concerned.

Frequently asked question

Recording a domain also protects the trademark?

Domain registration and trademark protection are different paths. It is necessary to evaluate the sign, the services and the prior rights, as well as the correct header and management of the domain.

Talk to LegalMark · Internet

Tell us about your project.

Indicates the objective and the territories, avoiding to insert technical information reserved in the first message.

If sending fails, please contact us info@legalmark.it

Industry links

Related areas.

All areas of protection →

Sector and territory · Italy

Internet in Italian regions.

Find the territorial context of your activity and the path of protection. The numbers describe the statistical perimeter indicated, not the application for registration of the marks.

Territorial insights

The dedicated pages cover the five territories with the largest number of local units of the active enterprises observed in the chosen perimeter. The selection measures the variety, not the specialization or the possibility of obtaining a registration.

Internet · local units of active enterprises · 2023
RegionNumberNational quota
Piedmont2.6486,00%
Valle d’Aosta890,20%
Liguria9742,21%
Lombardy9.43221,39%
Trentino-Alto Adige9182,08%
Veneto3.8818,80%
Friuli-Venezia Giulia8902,02%
Emilia-Romagna3.5247,99%
Tuscany3.1927,24%
Umbria6281,42%
Marche1.1812,68%
Lazio5.34812,13%
Abruzzo9572,17%
Molise1960,44%
Campania3.2077,27%
Apulia2.0124,56%
Basilicata3360,76%
Calabria9582,17%
Sicily2.5405,76%
Sardinia1.1872,69%

Source and data perimeter

ISTAT · ASIA – Local units, flow 183_285_DF_DICA_ASIAULP_2. Year 2023; consultation 11 October 2026. Indicator: local units of active enterprises.

Information services and other IT services. Proxy: includes further activities than the Internet. ATECO 2007: 63.

Reference ISTAT · Method, limits and downloadable data